Approvals, apply & history

You approve, AdsBuddy executes against Apple Ads and verifies the result — with undo, history, and drift re-checks.

Every change AdsBuddy wants to make — a bid, a pause, a keyword, a budget — arrives as a proposal that shows exactly what it will do and why. When you approve, AdsBuddy applies it straight to your Apple Ads account and verifies what Apple reports back, so a write that didn't stick surfaces as a failure instead of a silent false positive.

Where approvals appear

• The Dashboard — “Needs you today” lists everything reviewable, each with Apply or Mark-as-done.
• The app's plan view — the full plan changeset, applied as one reviewed set.
• Slack — if connected, pushes include approve actions for one-tap handling.

Undo & history

Applied actions are logged with their before-state. Most are reversible from History (“What AdsBuddy did for you” on the Dashboard) — a rolled-back bid returns to its previous value, a paused ad group is re-enabled. Each action also gets an outcome verdict a few days later: did it actually help, measured against the numbers from just before the change.

Drift & re-verify

If your live account drifts from the approved plan — a Search Match toggle flipped, a bid below the plan's floor — AdsBuddy flags it with one-click fixes. After applying, Re-verify re-checks your account live and returns the plan to On track when everything matches.